The oceans are vast, majestic waters inhabited by mysterious creatures. But behind their fascinating facade lies the growing problem of plastic pollution .
Plastic pollution not only threatens the natural beauty of the oceans, but also the livelihoods of countless creatures and people.
We are already committed to our sustainable IRISgo ® cups are committed to reducing the consumption of disposable cups. However, our goal is to achieve more and also make an active contribution to freeing the world's oceans from plastic and promoting the circular economy of plastics.
For this reason, we are excited to partner with #TIDE , a key player in the fight against the global plastic flood, and set ourselves the following goal:
We will collect 1 million plastic bottles by 2025!
Our partnership is not just about cleaning up plastic pollution from beaches, coasts and oceans. By promoting the circular economy of plastics and using upcycled materials, we add value to waste and reduce the need for new plastic and petroleum , turning what was once a problem into an innovative solution.
The joint commitment goes even further: Our collaboration with #TIDE not only has a positive impact on the environment, but also on the local population. By creating fair jobs, social benefits and improved healthcare , we are making a valuable contribution to promoting equal opportunities and social cohesion.
The partnership with #TIDE is another important milestone for us in the fight against plastic pollution in the oceans and for a more sustainable future.
By joining forces and using innovative solutions, change is possible.