Finale des Zünder auf der Bühne mit dem IRISgo Team

Put through their paces by juries

Sep 07, 2026

Before the first IRISgo® cup was ever sold, we pitched it. To people who see ideas every day and turn most of them down.

Gebert Rüf Stiftung: the first

2019, Gebert Rüf Stiftung. Its First Ventures programme backs ideas from universities of applied sciences, where applied research meets entrepreneurship. We had a prototype and a plan, nothing more. They were the first foundation to support us and accompany our start.

Venture Kick: three stages, three juries

Venture Kick, one of the most respected startup support programmes in Switzerland. Three stages, three juries of experienced entrepreneurs and investors. Each one takes the business model apart, and only those who convince move on. We made it through all three stages.

Zünder: audience award and television

Zünder. The final, the audience award. It was not an expert jury that decided, it was the people in the room. In 2024 that grew into something bigger: Sat.1 Schweiz followed IRISgo® for six episodes of the show Startup Zünder. For the first time, a whole country saw how we work.

Startup Zünder, TV show season 1 on Sat.1 Schweiz

Swiss Innovation Challenge and Igeho

Swiss Innovation Challenge. Over a hundred projects, three qualifying rounds, a final. And at Igeho in Basel, the largest industry gathering for hospitality and hotels, the audience gave us the Rising Star Award. The people who would later hold the cup in their hands.

Rising Star Award ceremony at Igeho in Basel

Thank you

To Gebert Rüf Stiftung, to Venture Kick, to Zünder, to the Swiss Innovation Challenge, to the audience at Igeho. To everyone who believed in us from the start.

Without you, the IRISgo cup would not be in thousands of homes today. Thank you.